Marketing photography for Inverness based Coul House Hotel
An marketing and social media photography case study
The brief
“Commercial Hotel Photography, please. Coul House plans to start marketing the Hotel more actively. We need some commercial hotel photography. Our brand slogan is ‘deliciously relaxing’, and we’d like a series of pictures based on this concept. Images will be used for digital marketing online through advertising and social media channels such as Facebook and Twitter. We also need some more general photography of the Hotel and ground to use in social media campaigns”.
The outcome
Reddishpink photography’s team spent three days on location at Coul House Hotel and a further day processing and styling the images before creating an online gallery. We created 1000’s images of pretty much everything there is to see at this stunning country house hotel and the local area. We then set up shots specifically for advertising.
Coul House loves the pictures we created and have used them for a wide range of applications. They recently told us they have enjoyed their best two years in business and credited our imagery for a large part of this success.